IWATO Backpack
Welcome!
Obvious is a sustainable, transparent and local outdoor brand based in Antwerp (Belgium). Our goal is to make useful and fun products that have a positive impact on our planet and the people who live on it. The products in our first project called IWATO (I was a tent once) are made from the fabric of old scouting and army tents. Read our story here!
Recent articles

5 fun tips to make this Christmas a sustainable one
Tip 1: Do your Christmas shopping locally By doing your Christmas shopping at a local business instead of one of the big online stores or multinational retail chains, you support...

Should you wax your IWATO products?
The recycled tent fabric from which our IWATO products are made of is naturally waterproof when used as a tent but that doesn't mean that it works the same way...